The Penang Tourism Development, Arts, Culture and Heritage (PETACH) office has introduced another product to promote the state’s tourism.
The Experience Penang Year (EPY) 2020 is launched to position the state at the international travel market which is deemed competitive.
Chief Minister Sdr Chow Kon Yeow said the EPY 2020 was crucial for the development of the state’s tourism.
“Our service sector has overtaken the manufacturing sector in Penang.
“To boost our tourism industry, we need to incorporate heritage, culture and arts in our tourism product.
“The EPY 2020 is also in line with the Penang2030 vision, which is to create a variety of quality tourism products with the aim to raise household incomes,” he said after launching the the EPY 2020 at Hotel Equatorial Penang in Bukit Jambul today.
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